{"title":"Lion's Club","description":null,"products":[{"product_id":"lions-club-feroce-eau-de-parfum-100ml","title":"Lion's Club Feroce Eau De Parfum 100ml","description":"\u003cp\u003eLIONS CLUB FEROCE\u003cbr\u003e\nEAU DE PARFUM 100ML\u003cbr\u003e\nDESCRIPTION A formidable expression of raw power and refined sweetness, LIONS CLUB FEROCE is an Eau de Parfum that masters the art of the \"Aromatic-Oud.\" This fragrance is a study in calculated intensity—where the bracing, intellectual clarity of herbal notes meets a decadent, resinous heart and a legendary woody foundation. It is designed for the modern leader who commands respect through a \"ferocious\" ambition tempered by sophisticated grace, offering a signature that is both sharp and profoundly opulent.\u003c\/p\u003e\n\n\u003cp\u003eCOMPOSITION The fragrance opens with a noble and revitalizing strike: the herbal depth of Clary Sage and the crystalline freshness of Lavender are brightened by the citrus spark of Bergamot. This commanding introduction transitions into a heart of exquisite contrast, where the leathery, golden intrigue of Saffron is wrapped in the indulgent, caramelized warmth of Praline. The journey reaches its peak in a massive, structural foundation—a powerful quartet of Cedarwood, Agarwood, and Vetiver, anchored by the ancient, smoky majesty of Oud.\u003c\/p\u003e\n\n\u003cp\u003eINSPIRATION The spirit of \"The Sovereign.\" LIONS CLUB FEROCE is inspired by the poise and presence of those who sit at the helm of their own destiny. It embodies the concept of \"Feroce\"—not as aggression, but as an unyielding commitment to excellence and a fearless pursuit of vision. It is a tribute to a legacy of dominance and mystery, representing a presence that is as structural as a desert fortress and as magnetic as the golden glow of a royal court.\u003c\/p\u003e\n\n\u003cp\u003eART OF PERFUMING To allow the transition from herbal sage to the deep oud base to unfold with noble intensity, spray the Eau de Parfum onto the pulse points where the blood flows closest to the skin: the neck, the inner wrists, and the chest. The warmth of the skin will activate the praline and agarwood layers, creating a sophisticated aura that projects with unshakeable authority. For a signature that remains indelible throughout high-stakes engagements, mist the fragrance onto a tailored wool blazer or a heavy silk tie. This 100ml flacon is the definitive tool for the man who views his fragrance as a symbol of his own ferocity and finesse.\u003c\/p\u003e","brand":"Armaf - Lions Club","offers":[{"title":"100ml","offer_id":53196399706439,"sku":"ARF32109167","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/2668\/2951\/files\/products-feroce-edp-bottle_2.jpg?v=1774273707"},{"product_id":"lions-club-monarqua-eau-de-parfum-100ml","title":"Lion's Club Monarque Eau De Parfum 100ml","description":"\u003cp\u003eLIONS CLUB MONARQUA\u003cbr\u003e\nEAU DE PARFUM 100ML\u003cbr\u003e\nDESCRIPTION A regal masterpiece of gourmand architecture and balsamic depth, LIONS CLUB MONARQUA is an Eau de Parfum that embodies the essence of modern royalty. This fragrance is a study in \"Architectural Opulence\"—where a vibrant, spiced opening leads into a heart of resinous light and a foundation of indulgent, woody complexity. It is designed for the individual who moves with innate sovereignty, offering a signature that is as rich as a royal tapestry and as magnetic as a crown.\u003c\/p\u003e\n\n\u003cp\u003eCOMPOSITION The fragrance opens with an authoritative and sun-drenched glow: the warmth of Cinnamon and Cardamom is lifted by the honeyed radiance of Orange Blossom and the zesty clarity of Bergamot. The heart reveals a sophisticated, resinous core where the lemony, balsamic energy of Elemi is softened by a veil of creamy Vanilla. The journey settles into a noble and addictive foundation—a luxurious blend of Candied Almond and Praline, anchored by the smoky strength of Guaiac Wood, Ambroxan, and Tonka Bean, all wrapped in a clean, regal Musk.\u003c\/p\u003e\n\n\u003cp\u003eINSPIRATION The spirit of \"The Modern Monarch.\" LIONS CLUB MONARQUA is inspired by the poise of a leader whose power is derived from wisdom and refinement. It embodies the concept of \"Monarqua\"—representing a legacy of abundance, a spirit of commanding grace, and a presence that transforms every room into a grand hall. It is a tribute to the individual who rules their world with an unshakeable sense of style and a heart of golden ambition.\u003c\/p\u003e\n\n\u003cp\u003eART OF PERFUMING To allow the transition from spiced citrus to the decadent praline and guaiac wood base to unfold with noble intensity, spray the Eau de Parfum onto the pulse points: the neck, the inner wrists, and the base of the throat. The warmth of the skin will activate the amber-like qualities of the ambroxan and tonka bean, creating a sophisticated aura that projects with high-definition luxury. For a signature that lingers like a royal decree, mist the fragrance onto a velvet or fine wool garment. This 100ml flacon is the definitive choice for those who believe their scent should be as majestic as their vision.\u003c\/p\u003e","brand":"Armaf - Lions Club","offers":[{"title":"100ml","offer_id":53196399771975,"sku":"ARF32109175","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/2668\/2951\/files\/products-monarque-edp-bottle_2.jpg?v=1774273697"},{"product_id":"lions-club-rugir-eau-de-parfum-100ml","title":"Lion's Club Rugir Eau De Parfum 100ml","description":"\u003cp\u003eLIONS CLUB RUGIR\u003cbr\u003e\nEAU DE PARFUM 100ML\u003cbr\u003e\nDESCRIPTION An olfactory roar of confidence and sophisticated dynamism, LIONS CLUB RUGIR is an Eau de Parfum that masters the art of the \"Fresh-Oriental.\" This fragrance is a study in high-contrast movement—where the sharp, crisp energy of an orchard meets a noble floral heart and a complex, spice-laden foundation. It is designed for the modern visionary who leads with a bold, resonant voice, offering a signature that is as vibrant as a heartbeat and as enduring as a legend.\u003c\/p\u003e\n\n\u003cp\u003eCOMPOSITION The fragrance opens with a brilliant, high-definition strike: the zesty clarity of Mandarin Orange and Bergamot is layered over the tart energy of Apple and the serene, aromatic depth of Lavender. This invigorating start transitions into a heart of poetic elegance, where a noble trio of Geranium, Violet, and Jasmine creates a sophisticated, floral texture. The journey reaches its peak in a massive, multifaceted foundation—a rich tapestry of Vanilla and Amber electrified by Pink Pepper and Cardamom, all anchored by the structural strength of Guaiac Wood, Sandalwood, and Patchouli.\u003c\/p\u003e\n\n\u003cp\u003eINSPIRATION The spirit of \"The Resonant Presence.\" LIONS CLUB RUGIR is inspired by the power of one’s own voice and the courage to make it heard. It embodies the concept of \"Rugir\"—not as a mere sound, but as an assertion of identity and a declaration of intent. It is a tribute to a legacy of boldness and charisma, representing a presence that is as structural as the noble woods and as magnetic as the golden spices that define it.\u003c\/p\u003e\n\n\u003cp\u003eART OF PERFUMING To allow the transition from crisp apple to the deep, spiced-amber base to unfold with noble intensity, spray the Eau de Parfum onto the pulse points where the body’s heat is most active: the neck, the inner wrists, and the chest. The warmth of the skin will activate the pink pepper and guaiac wood, creating a sophisticated aura that projects with unshakeable confidence. For a signature that remains vibrant through long professional days or high-stakes evening events, mist the fragrance onto the interior of a tailored jacket. This 100ml flacon is the definitive tool for the man who views his fragrance as the ultimate expression of his power.\u003c\/p\u003e","brand":"Armaf - Lions Club","offers":[{"title":"100ml","offer_id":53196399870279,"sku":"ARF32109179","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/2668\/2951\/files\/Rugir-edp-bottlre_2.jpg?v=1774433669"},{"product_id":"lions-club-rugir-eau-de-parfum-100ml-copy","title":"Lion's Club Valer Eau De Parfum 100ml","description":"\u003cp\u003eLIONS CLUB VALER\u003cbr\u003eEAU DE PARFUM 100ML\u003cbr\u003eDESCRIPTION An olfactory roar of confidence and sophisticated dynamism, LIONS CLUB VALER is an Eau de Parfum that masters the art of the \"Fresh-Oriental.\" This fragrance is a study in high-contrast movement—where the sharp, crisp energy of an orchard meets a noble floral heart and a complex, spice-laden foundation. It is designed for the modern visionary who leads with a bold, resonant voice, offering a signature that is as vibrant as a heartbeat and as enduring as a legend.\u003c\/p\u003e\n\u003cp\u003eCOMPOSITION The fragrance opens with a brilliant, high-definition strike: the zesty clarity of Mandarin Orange and Bergamot is layered over the tart energy of Apple and the serene, aromatic depth of Lavender. This invigorating start transitions into a heart of poetic elegance, where a noble trio of Geranium, Violet, and Jasmine creates a sophisticated, floral texture. The journey reaches its peak in a massive, multifaceted foundation—a rich tapestry of Vanilla and Amber electrified by Pink Pepper and Cardamom, all anchored by the structural strength of Guaiac Wood, Sandalwood, and Patchouli.\u003c\/p\u003e\n\u003cp\u003eINSPIRATION The spirit of \"The Resonant Presence.\" LIONS CLUB VALER is inspired by the power of one’s own voice and the courage to make it heard. It embodies the concept of \"Rugir\"—not as a mere sound, but as an assertion of identity and a declaration of intent. It is a tribute to a legacy of boldness and charisma, representing a presence that is as structural as the noble woods and as magnetic as the golden spices that define it.\u003c\/p\u003e\n\u003cp\u003eART OF PERFUMING To allow the transition from crisp apple to the deep, spiced-amber base to unfold with noble intensity, spray the Eau de Parfum onto the pulse points where the body’s heat is most active: the neck, the inner wrists, and the chest. The warmth of the skin will activate the pink pepper and guaiac wood, creating a sophisticated aura that projects with unshakeable confidence. For a signature that remains vibrant through long professional days or high-stakes evening events, mist the fragrance onto the interior of a tailored jacket. This 100ml flacon is the definitive tool for the man who views his fragrance as the ultimate expression of his power.\u003c\/p\u003e","brand":"Armaf - Lions Club","offers":[{"title":"100ml","offer_id":54529370063175,"sku":"ARF32109179","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/2668\/2951\/files\/Valer-edp-bottle_2.jpg?v=1785945347"},{"product_id":"lions-club-rugir-eau-de-parfum-100ml-copy-copy","title":"Lion's Club Majestueux Eau De Parfum 100ml","description":"\u003cp\u003eLIONS CLUB MAJESTUEUX\u003cbr\u003eEAU DE PARFUM 100ML\u003cbr\u003eDESCRIPTION An olfactory roar of confidence and sophisticated dynamism, LIONS CLUB MAJESTUEUX is an Eau de Parfum that masters the art of the \"Fresh-Oriental.\" This fragrance is a study in high-contrast movement—where the sharp, crisp energy of an orchard meets a noble floral heart and a complex, spice-laden foundation. It is designed for the modern visionary who leads with a bold, resonant voice, offering a signature that is as vibrant as a heartbeat and as enduring as a legend.\u003c\/p\u003e\n\u003cp\u003eCOMPOSITION The fragrance opens with a brilliant, high-definition strike: the zesty clarity of Mandarin Orange and Bergamot is layered over the tart energy of Apple and the serene, aromatic depth of Lavender. This invigorating start transitions into a heart of poetic elegance, where a noble trio of Geranium, Violet, and Jasmine creates a sophisticated, floral texture. The journey reaches its peak in a massive, multifaceted foundation—a rich tapestry of Vanilla and Amber electrified by Pink Pepper and Cardamom, all anchored by the structural strength of Guaiac Wood, Sandalwood, and Patchouli.\u003c\/p\u003e\n\u003cp\u003eINSPIRATION The spirit of \"The Resonant Presence.\" LIONS CLUB MAJESTUEUX is inspired by the power of one’s own voice and the courage to make it heard. It embodies the concept of \"Rugir\"—not as a mere sound, but as an assertion of identity and a declaration of intent. It is a tribute to a legacy of boldness and charisma, representing a presence that is as structural as the noble woods and as magnetic as the golden spices that define it.\u003c\/p\u003e\n\u003cp\u003eART OF PERFUMING To allow the transition from crisp apple to the deep, spiced-amber base to unfold with noble intensity, spray the Eau de Parfum onto the pulse points where the body’s heat is most active: the neck, the inner wrists, and the chest. The warmth of the skin will activate the pink pepper and guaiac wood, creating a sophisticated aura that projects with unshakeable confidence. For a signature that remains vibrant through long professional days or high-stakes evening events, mist the fragrance onto the interior of a tailored jacket. This 100ml flacon is the definitive tool for the man who views his fragrance as the ultimate expression of his power.\u003c\/p\u003e","brand":"Armaf - Lions Club","offers":[{"title":"100ml","offer_id":54529370947911,"sku":"ARF32109179","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/2668\/2951\/files\/MAJESTUEUX--Bottle-Side-Angle.jpg?v=1785945382"},{"product_id":"lions-club-rugir-eau-de-parfum-100ml-copy-copy-copy","title":"Lion's Club Courageux Eau De Parfum 100ml","description":"\u003cp\u003eLIONS CLUB COURAGEUX\u003cbr\u003eEAU DE PARFUM 100ML\u003cbr\u003eDESCRIPTION An olfactory roar of confidence and sophisticated dynamism, LIONS CLUB COURAGEUX is an Eau de Parfum that masters the art of the \"Fresh-Oriental.\" This fragrance is a study in high-contrast movement—where the sharp, crisp energy of an orchard meets a noble floral heart and a complex, spice-laden foundation. It is designed for the modern visionary who leads with a bold, resonant voice, offering a signature that is as vibrant as a heartbeat and as enduring as a legend.\u003c\/p\u003e\n\u003cp\u003eCOMPOSITION The fragrance opens with a brilliant, high-definition strike: the zesty clarity of Mandarin Orange and Bergamot is layered over the tart energy of Apple and the serene, aromatic depth of Lavender. This invigorating start transitions into a heart of poetic elegance, where a noble trio of Geranium, Violet, and Jasmine creates a sophisticated, floral texture. The journey reaches its peak in a massive, multifaceted foundation—a rich tapestry of Vanilla and Amber electrified by Pink Pepper and Cardamom, all anchored by the structural strength of Guaiac Wood, Sandalwood, and Patchouli.\u003c\/p\u003e\n\u003cp\u003eINSPIRATION The spirit of \"The Resonant Presence.\" LIONS CLUB COURAGEUX is inspired by the power of one’s own voice and the courage to make it heard. It embodies the concept of \"Rugir\"—not as a mere sound, but as an assertion of identity and a declaration of intent. It is a tribute to a legacy of boldness and charisma, representing a presence that is as structural as the noble woods and as magnetic as the golden spices that define it.\u003c\/p\u003e\n\u003cp\u003eART OF PERFUMING To allow the transition from crisp apple to the deep, spiced-amber base to unfold with noble intensity, spray the Eau de Parfum onto the pulse points where the body’s heat is most active: the neck, the inner wrists, and the chest. The warmth of the skin will activate the pink pepper and guaiac wood, creating a sophisticated aura that projects with unshakeable confidence. For a signature that remains vibrant through long professional days or high-stakes evening events, mist the fragrance onto the interior of a tailored jacket. This 100ml flacon is the definitive tool for the man who views his fragrance as the ultimate expression of his power.\u003c\/p\u003e","brand":"Armaf - Lions Club","offers":[{"title":"100ml","offer_id":54529371963719,"sku":"ARF32109179","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/2668\/2951\/files\/COURAGEOUS-Bottle-Side-Angle.jpg?v=1785945410"}],"url":"https:\/\/armaf.uk\/collections\/lions-club.oembed","provider":"ARMAF UK","version":"1.0","type":"link"}